Instead of adopting an artificial language to communicate with the young audience in the August content plan, listening to their real questions is a better start. Content that wants participation should be clear about the purpose of the question and how to use the answers.

Important days selected for August

This list includes selected international days for the monthly content plan; it is not a full official holiday calendar. Add national days, variable date days, and campaign dates to the relevant year's plan as well.

  • August 12: International Youth Day
  • August 19: World Humanitarian Day

Date source: List of United Nations international days.

What content can you produce this month?

An education or career brand can compile and prepare a series of responses to questions encountered at the initial stage. If a share is to be made on humanitarian aid, the knowledge of trusted institutions and permissioned visuals should be used; painful images should not be turned into a distraction.

Convert idea to publication plan

Collect needs with a question box or short interview, select three recurring topics and prepare separate content for each. Get permission before publishing participants' answers with their names. Guide specialist questions to appropriate sources that the brand cannot answer.

What should you check before the broadcast?

The number of entries alone does not prove useful. Record how many of the questions collected have been answered, what answers have been reused, and what lack of information has been addressed, so that single-day sharing provides data for subsequent content.

What to find in the content brief

Collect the target audience, single main message, the resource to be used, the visual need, the approval supervisor, and the target link in the same brief. If you can't connect the special day with the brand, you don't need to share to fill out the calendar. Leave room for regular product and service descriptions.

Let's connect the content to the brand's need.

Review the scope of the relevant service or Let's meet for your project.