Perspectives.
On brands, design and technology.
Ideas from our work. Questions worth asking.
An idea opens
a new path.
KX / 01 FROM IDEAS TO IMPACT
2 min readingMarketing a Private School: Start with Parents' Questions
The goal of school promotion is not only to attract attention, but to ensure that the parent has an accurate understanding of the educational approach, the opportunities of the school, and the application process.
2 min readingReal Estate Marketing: Connecting Catalogues, Websites and Campaigns
The consistency of information is as important in real estate communication as impressive visuals. The project catalog, webpage, and campaign should describe the same scope.
2 min readingWindow Displays and In-Store Graphics: Helping Customers Find Their Way
Filling every surface in the store with a message may not increase visibility. Showcase, category marks, and product information should take on different tasks.
2 min readingBusiness Card Design: Information Hierarchy and Print Preparation
The business card should facilitate the continuation of communication. Besides the impressive look, accurate information, readability and consistent brand use are required.
2 min readingSignage Design: Viewing Distance, Contrast and Production
It is not enough to start the signage design by magnifying the logo file. It should be considered together where to see it, how to light it and what surface to apply it to.
2 min readingWeb Design vs Web Development: Understanding Your Quote
Developing the system that works by designing the screens of a web project is different responsibilities. How the two will merge should be open at the bidding stage.
2 min readingWorking with a Creative Advertising Agency: From Idea to Delivery
The creative agency's contribution is not just to come up with an unusual idea, the idea needs to respond to the brand need and be applied in different mediums.
2 min readingHow to Evaluate Google Ads Quality Score and Cost per Click
Quality score, low click cost, and actual customer demand are not the same thing. When reviewing the account, it is necessary to evaluate these three layers separately.
2 min readingSensory Marketing: Designing an Experience Beyond the Claim
Sound, smell, touch, and space can affect a brand's experience, not to present the unmeasured psychological results as precise information when describing this effect.
2 min readingEcommerce Platforms or Custom Software: How to Choose
The right choice is not to underestimate what is ready or to view proprietary software as superior, but to compare the flows and operating cost required by the business model.
2 min readingTechnical SEO Audits: From URL Inventories to Website Performance
Start technical SEO study with the question of which pages can be found and used, not with a single speed score.
2 min readingUGC Video or a Corporate Brand Film: What Is the Difference?
Do not select the video format based solely on an up-to-date current. The subject matter, the speaker, and the audience's expectation determine the mode of production.
2 min readingInfluencer Partnerships: Briefing for Audience, Content and Measurement
The number of followers does not show the suitability of the cooperation alone. The audience of the content manufacturer, the need of the brand and the mode of production must be evaluated together.
2 min readingSearch Intent: Matching the Right Keyword to the Right Page
A lot of searching for a word doesn't mean it's the right target for every business. First you need to understand the job the caller wants to do.
2 min readingPlanning SEO Work: Content, Links and Measurement
SEO is a broader business than adding words. Accessible pages, open information, and regular measurement should be evaluated together.
2 min readingPreparing a LinkedIn Advertising Brief for B2B Marketing
The purpose of the B2B ad is not just to fill out a form. The request must come from the right company and sit somewhere meaningful in the sales process.
2 min readingPlanning a 360-Degree Virtual Tour
A travelable venue presentation is valued when it helps the visitor understand direction and scale. The route to be described before the number of shots must be determined.
2 min readingMarketing Automation and AI: Start with the Workflow
Before selecting a new tool, it should be written who does what work and where waiting occurs. Automation does not self-correct an uncertain process.
2 min readingConnecting the Customer Journey with the Marketing Funnel
The customer may not switch from an ad to a direct purchase. Content, comparison, interview, and use phases should be considered interrelated.
2 min readingCreative Campaigns: Viral Ideas, Guerrilla Marketing and Trust
Attention is a start; understanding what the brand is saying and maintaining trust determine the continuation of the campaign.
2 min readingPreparing for Brand Reputation and Crisis Communications
Reputation management is not just about responding to the negative interpretation. The correct information, responsibility and solution steps need to be consistently transferred.
2 min readingNative or Cross-Platform Mobile Apps: How to Choose
The choice of technology is a broader decision than the number of screens of the application. Device features, team competence and maintenance plan should be evaluated together.
2 min readingPlanning an Advertising Film: From Brief to Storyboard and Delivery
Product film, factory introduction, and brand film do not fit into the same production plan. First determine what you want the audience to understand; set up the shooting list based on that goal.
2 min readingMedia Planning: Connecting Performance Goals, Channels and Budgets
The channel list is not a media plan alone. The target audience, message, budget, measurement, and learning calendar are parts of the same decision.
2 min readingInfographic Design: Turning Data into a Readable Story
Infographic is not a long text decorated with icons, making it easier for the reader to see the comparison, order, or relationship.
2 min readingInnovation: Turning a List of Ideas into Measurable Experiments
Driving a new vehicle is not innovation alone. To better solve a problem experienced by the customer or team, you need to develop a testable proposal.
2 min readingSWOT and Benchmarking: Turning Competitor Research into an Action Plan
Making a list of competitors does not produce strategy. SWOT and benchmark work need to be filled with evidence that allows decision making.
2 min readingHow to Plan an A/B Test for Design Decisions
A/B testing is not the same as presenting the two designs to liking side by side. The criteria and comparison conditions of the experiment should be determined in advance.
2 min readingBrand Positioning: Supporting Your Difference with Evidence
Positioning is more about what the customer can choose for what need than what words the brand praises itself for.
2 min readingGrowth Planning: Business Models, Channels and Experiments
Growth suggestions are meaningful only within the confines of the business model. Clarify what value reaches the customer, at what cost, before bringing in more traffic.
2 min readingBrand Voice and Content Strategy: What to Say, to Whom and How
Consistent brand language is not about repeating the same sentence everywhere. Maintaining the main message is responding appropriately to the customer's question and channel.
2 min readingCustomer Segmentation and Brand Loyalty: Where to Improve the Experience
Loyalty does not consist solely of campaigning to buy again, but must be addressed together to meet expectations, solve problems, and allow the customer to re-elect the brand.
2 min readingCommunicating Social Impact: Build the Contribution Before the Claim
Addressing a social issue does not automatically give confidence to the brand. Behind the wording must be a clear contribution and accountable process.
2 min readingSocial Media Management: Local Audiences, Content and Advertising
Account management is not just about designing sharing. The goal of content production, community responses, local information, and advertising should complement each other.
2 min readingTechnical Terms in Web Projects: HTML, Email and Integrations
Knowing technical terms helps to better ask for project coverage, but a technology tag alone does not mean a good web experience or reliable infrastructure.
2 min readingWebsite Trust and Privacy: Giving Users Clear Information
Trust is not formed only by a badge or lock icon. The user needs to be able to understand who he or she is dealing with, what he or she is allowing, and where he or she will reach when he/she has problems.
2 min readingBrand Recall: How to Test Visual Consistency
The familiarity of a logo within the team does not mean that the customer remembers it correctly. We can evaluate visual identity by user observations rather than our own habits.
2 min readingHow to Choose an Advertising Agency: Services, Work and Proposals
When selecting an agency, evaluate not only the look of the portfolio but the service and the way it works that matches your needs. The scope of teams using the same title may be different.
2 min readingHow to Plan Digital Communications for a Dental Clinic
Communication in the field of health cannot be planned like an ordinary product campaign. Accuracy of information, patient privacy and coverage of publication should be addressed at the beginning of the content process.
January Awareness Days and Social Media Content Planning
Selected days for January, content ideas and pre-release controls on accessibility and learning.
February Awareness Days and Social Media Content Planning
Content ideas and pre-release controls on selected days, expertise, and voice narration for February.
March Awareness Days and Social Media Content Planning
Selected days for March, content ideas and pre-release controls on corporate discourse and concrete practice.
April Awareness Days and Social Media Content Planning
Selected days for April, content ideas and pre-release checks on understandable information and inclusive communication.
May Awareness Days and Social Media Content Planning
Content ideas and pre-release controls on selected days for May, resource trust, and different usage needs.
June Awareness Days and Social Media Content Planning
Content ideas and pre-release controls on selected days for June, product life cycle and environmental openness.
July Awareness Days and Social Media Content Planning
Selected days for July, content ideas and pre-release checks on skill transfer and problem solving.
August Awareness Days and Social Media Content Planning
Selected days for August, content ideas and pre-release controls on participation and responsible representation.
September Awareness Days and Social Media Content Planning
Selected days for September, content ideas and pre-release controls on access to information and reorganization.
October Awareness Days and Social Media Content Planning
Selected days for October, content ideas and pre-release controls on different users and instructional design.
November Awareness Days and Social Media Content Planning
Selected days for November, content ideas and pre-release controls on evidence, campaign, and editorial distinction.
December Awareness Days and Social Media Content Planning
Content ideas and pre-release checks on selected days, year evaluation and accessibility for December.
Digital Marketing for Hotels: From Interest to Reservations
The hotel website is a practical guide to planning content and advertising work according to the same guest need.
From Instagram Stories to Your Website: Links and Message Design
Open calls, mobile controls, and a measurement plan that connects the message in the story to the target page.
Can AI Do Design? Why Generating an Image Is Not Enough
Evaluate the difference between artificial intelligence and design making and delivering a usable design with goal, readability and application tests.
Working with a Design Agency: Briefs, Revisions and File Handover
Set up the business plan with the graphic design agency through purpose, scope, evaluation and delivery files.
AI Branding: What to Check Before Using the Output
Test the artificial intelligence logo on a small scale, in one color, and in real applications. Distinguish the delivery package for the brand with the logo image.
Can You Learn Graphic Design with AI? A Study Method for Students
What role should you give to artificial intelligence when learning graphic design? A working plan that develops typography, hierarchy, and your own decisions instead of a prepared result.
AI Poster Design: Checking Typography and Readability
Is visual impact sufficient on the artificial intelligence poster? A viable assessment to check title, date, Turkish characters, and print size.
AI Catalogue Design: Attractive Pages, but Is the Information Correct?
Evaluate artificial intelligence output in catalog and brochure design in terms of product accuracy, page system and print delivery.
AI Packaging Design: From Mock-Up to Production Files
Is the artificial intelligence packaging visual ready for printing? Learn the difference through cutting line, information placement, product types and physical rehearsal.
AI Social Media Design: Why Your Posts Need a Consistent Identity
Maintain brand integrity when producing social media visuals with artificial intelligence. Evaluate serial, message, and measure adaptation instead of single post.
AI Web and UI/UX Design: A Screen Image Is Not a User Experience
How to control flow, error states, and availability when preparing a website and mobile interface with artificial intelligence? Applied example for students.
AI Video Design: From Short Clips to a Consistent Story
Don't judge the AI video with image quality alone. Control guide for stage continuity, editing, audio, subtitles, and actual product narration.
Handing AI Design to a Graphic Designer: Refine or Redesign?
What should you send if you have a design prepared with artificial intelligence? Correct the scope of correction, redesign and preparation for production.
Banner and Slider Design: Adapting a Campaign to Different Formats
How should you prepare a list of messages, mobile placements and submissions for web banner, home page slider and ad visual?
Label Design: Organising Product Information in a Small Space
Combine measurement, material, serial separation, and approved content in a single delivery plan when preparing a product label.
Reels and Short Videos: What to Prepare Before Filming
Clarify image, screen text, subtitles and format requests in the short video, moving graphics and Reels work.
Logo Files: The Difference Between a Vector Master and a PNG
Separate SVG, PDF, and PNG files according to the purpose of use in logo delivery; do not decide by looking at the file extension alone.
Choosing Graphic Design Software for the Work You Need to Do
Evaluate file, production and team needs when selecting programs for logo, catalog, social media and interface design.
Menu Design: A Shared Content Plan for Print and QR Menus
Edit product, price and category information in the restaurant and cafe menu; separate digital menu coverage with printed file.
Branding by Industry: Can the Same Symbol Mean Different Things?
Prepare the logo brief in construction, food, technology and service brands with real use needs rather than sectoral stereotypes.
Monthly Graphic Design Support or a One-Off Project?
Compare the one-time project with the need for regular design; through the delivery list, priority and approval load.
Graphic Design Terms: A Guide to Briefs, Revisions and Handover
What does the concept, revision, vector, and open file in the graphic design proposal mean? Clarify your business scope and delivery expectation with examples.
How to Present Your Design Portfolio on LinkedIn
Turn your LinkedIn profile into a portfolio entry that explains the work you do and your contribution to projects. The title, sample business, and communication step should work together.
How to Evaluate Designers on Freelance Platforms
When choosing a designer on a freelance platform, consider project fit as well as ratings and price. Evaluate the portfolio, deliverables and communication process together.
Turning a Design Template into a Digital Product
Prepare editable file, user manual, license and support coverage for the digital design product together.
Testing Whether Shoppers Understand Your Packaging
Do not examine the packaging design alone. Check with small comparisons how the product type, type and base difference are perceived within the shelf.
Checking Information Layout Before Printing Food Packaging
Ensure product information without setting up visual layout in food packaging.Readability, folding and approval responsibility are parts of the preparation for printing that are discussed together.
Comparing Graphic Design Quotes on Equal Terms
Evaluate your budget by comparing delivery, revision, license and additional work in graphic design offerings to the same scope.
Catalogue Layouts That Make Product Comparisons Easier
Make it easier for the reader to find the difference between the two options in the product catalog. Keep comparison fields, visuals and technical information in the same reading order.
Learning from Brand Identity Examples Without Copying Them
Take advantage of corporate identity examples without copying form; evaluate the design decisions of references with your own use area.
Unboxing Design: Balancing Protection and Presentation
Plan together protection, order of information and easy-to-use in the box opening. Separate structural production control with graphic presentation.
Building a Social Media Visual Identity for a Small Business
Prepare reusable social media designs for your small business; identify sharing types, color and writing roles.
Evaluating Brand Colours Across Screens and Print
Don't look at the lone color cartel when choosing a brand color. Include the terms of use on the screen, paper, packaging, and signage in the same assessment.
What to Check First for Google Maps Visibility
If you can't find your business in Google Maps, examine the record status, information consistency, and search context separately. Not every non-viewing problem can be solved by design.
Social Media Graphics: Aspect Ratios and Safe Areas
Do not prepare social media images based on the pixel size alone. The aspect ratio, cropping, and areas closed by the interface determine the visibility of the message.
How YouTube Titles and Thumbnails Work Together
The YouTube cover and title should carry the same promise, and the video should meet that promise. The design's mission is to make the content understandable to the right audience.
Making Your First Freelance Design Project Manageable
Keep the scope of service narrow and open when starting a freelance design career. As important as production in the first project is the briefing, feedback and delivery order.
Minimalist Design: What to Remove and What to Keep
In minimalist design, the goal is to protect the message while reducing the number of items. The decision to simplify should not eliminate the information the reader needs.
Questions to Ask When Using Design History as a Reference
Design history and poster archives should be examined to understand decisions, not to take ready-made forms. Reading the context of the work makes it easier to develop original ideas.
Preparing for Corporate Portrait Photography with Design in Mind
Determine the frame, space, consistency, and file needs of web and promotional materials prior to the corporate portrait shoot.
Visual Communication Terms That Get Confused in Design Briefs
Using the same word in different meanings in the design brief obscures the delivery. Separate the tasks of the concept, mockup, source file, and print file.
How to Diagnose an After Effects Rendering Error
Do not change all settings at once when After Effects export fails. Check the error record, output path, and problematic time interval in order.
Making Your Design Website Clear to AI Search Systems
Describe the service, role, and project information in clear text on your designer website; prepare verifiable content for AI searches.
Testing a Brand Identity Before You Approve It
Seeing a logo large on a white floor does not mean it works well in everyday use.
Making Corporate Identity Work Beyond File Handover
The daily exam of corporate identity work begins after the designer gets off the table.
Turning User Research into Interface Design Decisions
User research makes sense with product decisions to be made after the talks are over.
Which Decisions Should You Test with Wireframes and Prototypes?
The prototype with the Wireframe doesn't do the same job.
What Should a Design System Handover Include?
The design system does not consist only of buttons with the same look.
A Web Design Brief Needs More Than a Page Count
When comparing the website design price, the number of pages alone is not a sufficient measure.
Keeping the Advertising Message Consistent Across a Landing Page
A landing page carries the promise given in the ad to the detail that the visitor can decide.
Mobile App Design: States to Include Beyond the Screen List
When talking about the number of screens in mobile application design, the flow is often considered where everything works correctly.
Reducing Purchase Uncertainty on Ecommerce Product Pages
A product page should ensure that the customer sees the product and understands the terms of purchase.
Dashboard Design Starts with the User's Task, Not the Data
Adding more graphics to the Dashboard screen does not mean that the user will make better decisions.
Turning a Graphic Design Request into a Clear Production Brief
"Let it be modern and remarkable" may be the beginning to talk about the direction of the design; but it does not describe the scope of production.
Preparing Product Data Before Starting Catalogue Design
Delay in catalog design often begins before page placement, in the recovery of product information.
Brochure Design: Planning Folds and Reading Order Together
The faces of the brochure that appear side by side on the screen do not appear at the same time in the reader's hand.
Planning Product Variants in Packaging Design
In a family of products, it is not enough that the first packaging looks beautiful.
Choosing Information for Posters and Flyers by Viewing Distance
The poster is often seen from a distance; the flyer is read by hand.
Designing Billboards for People on the Move
Billboard design cannot carry the density of information on a web page.
Roll-Up Banner Design: Information People Can Read While Standing
Roll-up is seen from different distances in the fair corridor, store entrance, or meeting area.
Vehicle Wrap Design: Planning Around Doors and Panel Seams
The vehicle wrap design is not completed by placing a flat poster in the vehicle photo.
Connecting Exhibition Graphics with Visitor Flow
Fair stand visuals take on a different task as the visitor approaches; when he enters, he takes on a different task.
Adapting One Social Media Idea to Different Formats
Square post, story, and carousel versions of a social media campaign are not just a change of measure.
Organising an Investor Presentation Around Decision-Making
In pitch deck design, the goal is not to fit all company information into slides.
Making Proposal Details Easy for Clients to Compare
Good design of the bidding file does not only make it look corporate; it can also prevent the client from misunderstanding the scope.
Art Direction: Keeping Multiple Designs Visually Consistent
The fact that different designs appear to belong to the same brand in a campaign is a broader decision than using the same color in all of them.
Which Visual Elements Should You Keep During a Rebrand?
The desire for brand renewal sometimes begins with the logo looking old, sometimes with the change of service offered by the company.
What to Know Before Commissioning a Corporate Website
Separate design, development, content, maintenance and handover in your website proposal. Use these scope questions and portfolio examples to plan your project.
From Idea to App Store: The Mobile App Design Process
With 19+ years of experience in Istanbul, we describe the mobile application design process from A to Z: UI/UX stages, duration on this journey from the idea to the App Store.
Conversion-Focused Web Design: Finding the Problems in Your Website
A website failing to generate enquiries or sales does not by itself prove a design problem.
Consistent Creative Production: Planning Agency and Freelance Workflows
Plan creative briefs, responsibilities, revisions and handover. Compare project work with ongoing agency support using a clear scope rather than unsupported promises.
Evaluating Brand Value Through Corporate Identity Design
An attractive logo creates real brand value with sustainable and consistent use, not alone.
10 Details Often Missing from a Logo Design Brief
A briefing that does not depend on your project goal pushes even the best design in the wrong direction.
Corporate Identity and Exhibition Stands: The Value of Consistency
If the face of the brand should look the same in digital and at the fair, consider the corporate identity system more broadly.
Common Contract Misconceptions in Professional Branding Projects
When reading the logo offer, do not start the business without the rights holder making the revision and delivery format clearly visible.
What Does a Graphic Designer Do in a Business Project?
Position the graphic designer not only as a visual manufacturer, but as a system builder who translates the business goal.
Understanding the Design Budget in Social Media Management Fees
Social media management is not just about sharing; it also includes the obligation to graph, plan and test.
6 Common Mistakes in Poster and Flyer Design
Over-text, poor focus and wrong size for low-budget but high-impact visuals are the most cost-effective errors.
Commissioning a Catalogue or a Brochure: The Practical Differences
Catalogs and brochures serve different goals; set up your budget and content decision accordingly.
Packaging Design Costs: What Your Quote Actually Covers
The cost of packaging design is not only visual production; it is shaped along with the need for printing, cutting, materials and scale.
What Does Corporate Identity Include Beyond a Logo?
Corporate identity consists not only of the brand logo; it consists of brand language, visual hierarchy, and in-team usage rules.
Commissioning a Logo: What to Decide in the First Meeting
For those who want to get a logo, the most critical step is to put the expectation of delivery and the brand journey on the table.
12 Questions to Ask Before Starting a Corporate Identity Project
Checklist that reduces misunderstandings to set up a smooth plan before getting a logo.
Logo Design Prices in 2026: Why Quotes Differ
The main reason for the confusion in logo design prices is not to clarify scope, revision and ownership rights.
Minimal Branding: When It Works and When It Is Not Enough
The minimal logo is strong in the right business model; in the wrong project it weakens the narrative.
Brand Guidelines: Setting Clear Rules for Colour and Typography
To maintain logo and brand presence, rules must be written, updated, and each team must work with them.
Why Can Corporate Identity Design Prices Vary by Location?
The difference in offer is natural in corporate identity and brand identity projects in and around Ankara, Istanbul; it should be read together with scope.
9 Factors That Affect Corporate Identity Design Costs
Don't just look at the number of offers; the scope, revision, and delivery format change the price of corporate identity.
The Logo Design Process: Discovery, Concepts and Final Files
Do not advance the logo design process randomly; plan the discovery, sketch and technical delivery steps on purpose.
What Is Corporate Identity and How Does It Affect Your Business?
Corporate identity is not just a logo; it is a system of message, trust, and perception.
Planning Company and Brand Identity from a Fresh Perspective
Branding in corporate identity studies is not the only element that determines all of your company's communications, but it doesn't complete without it. It's critical that you establish the right distinction here.
Choosing the Right Partner for Your Design Project
Not everyone can do all the work, the signs of giving a project the wrong hands, and the questions to ask when choosing the right designer.
How Gaps in Design Expertise Can Affect Your Product
Knowing how to drive a vehicle doesn't make you a designer. How does your brand wear out in hands without education, aesthetic discipline, and product experience?
The Real Cost of Cheap Design: Time, Rework and Budget
The cheapest offer is often the most expensive decision, how does time, budget, and reputation melt away in a project that starts with the wrong man?
Product Catalogue Design: Helping Customers Make a Buying Decision
A good catalog does not list products, it sells them, from kurgus to typography, the basic rules of a catalog that brings sales.
Do Printed Catalogues Still Matter in the Digital Age?
Why is the printed catalogue still doing business when everything is digital, the tangible value that physical material adds to the brand?
Corporate Website Design: Principles That Support Brand Trust
A corporate website doesn't just give information, it builds trust, the basic principles of a professional corporate site design.
Brochure Design: Communicating Your Message Clearly
They have seconds to deliver a leaflet's message. How to edit an institutional leaflet as soon as it opens?
Brochure or Catalogue? Choosing the Right Print Format
The brochure and catalog are not the same thing. In which case should you choose a clear guide based on purpose, content, and budget.
Social Media Design: Templates That Keep Your Brand Consistent
Don't let your brand fall apart when sharing every day. How to set up a social media template system that provides consistent and fast production?
What Effective Social Media Visuals Have in Common
Did you know that the visuals that stand and stare in the stream are not coincidental? Common principles of attention-grabbing social media design.
Digital Marketing Strategy: A Practical Roadmap for Small Businesses
You don't have to be on every channel at once, a simple, viable digital marketing roadmap for small and medium-sized businesses.
Why Advertising Creative Matters Alongside Your Budget
The same ad budget burns with a bad creative, folds with a good creative on the priority of the creative in advertising.
From Wireframes to Prototypes: The Value of User Testing
Why shouldn't the wireframe, prototype, and user test be skipped in the design process? How do early testing teams make both time and money?
Exhibition Stand Design: Standing Out in a Busy Venue
How to spot yours among hundreds of booths? Design principles of a fair stand that stops the visitor, pulls them in.
Are Trade Shows Still Worth It for Your Brand?
Does it still make sense to attend the fair in the age of digital marketing, the value that face-to-face contact adds to the brand and the digital can't.
Billboard Design: Outdoor Advertising People Can Read in Seconds
Your time to look at a billboard is limited to seconds. How to design an outdoor ad that reads in traffic, remotely, and in motion.
Outdoor Advertising: Turning City Spaces into Brand Touchpoints
Billboards, street furniture, building façades and transit media: well-planned outdoor advertising connects your brand with people across the city.
5 Essential Qualities of a Strong Logo
Trends change, the principles of good logo don't change, 5 basic features that a logo that has survived for years should have.
Logo Redesign and Rebranding: When and How to Start
Renewing your logo takes courage; it can erase brand memory if done at the wrong time or in the wrong way. The rules of correct rebranding.
5 Design Considerations for Your App Store Presence
Common features of mobile app designs that make a difference in the App Store and Google Play: onboarding, first impression, and micro interactions.
What Is a Design System and Why Does Your Brand Need One?
What is the design system, what does it do, and when is it worth investing? A comprehensive introduction to design tokens from the component library.
What Does a Graphic Designer Bring to a Digital Project?
What is the difference between a graphic designer and a UI designer? We explain the tangible value that an experienced art director adds to a digital product.
Landing Page Design: The Anatomy of a Conversion-Focused Page
How to design a high-turn landing page from the Hero section to the social proof, the section that takes the visitor to action is anatomy.
A Professional UI Design Workflow in Figma, from Start to Finish
How does a professional UI design process work in Figma? A practical overview of components, auto layout, design tokens and developer delivery.
Working with a Senior UI/UX Designer in Istanbul
How do we work with brands and startups as a 19+ year experienced senior UI/UX designer and graphic designer based in Istanbul?
Ecommerce UX: 9 Design Principles for Reducing Cart Abandonment
Are there many visitors on your e-commerce site but few sales? nine practical UX rules that increase conversion from product page to payment.
SaaS Dashboard Design: Making Complex Data Easier to Use
A good SaaS dashboard design makes dense data readable without creating panic. Notes on information hierarchy, table design, and blank state editing.
Mobile App UI Design Costs: 7 Factors That Shape the Budget
How much does mobile application design cost? From the number of screens to platform standards, we explain the seven basic factors that set the price.
How to Choose a UI/UX Design Agency: A Practical Guide for 2026
A suitable designer seeks to understand product goals, users and technical constraints before committing to deliverables.
Best Task Management App Designs of 2024 — DesignRush
Our designs were selected by DesignRush to be published among the best task management application designs of the year.
User Interface Design: A Foundation of Digital Products
User interface design is the first and most powerful point of contact that digital products have established with the user.
UI Design in Türkiye
The digital design ecosystem in Turkey is maturing rapidly; what is the distance between us and world standards?
Working with an Experienced Graphic Designer
On the role of the artistic director in digital projects and the tangible value that experience adds to the project.
Working Together on Creative Digital Projects
We produce digital experiences that go beyond templates, tailored to your brand.
Designing a Digital Product Takes More Than Beautiful Screens
The design process is the whole of research, strategy, prototyping and testing. Beautiful screens are the result of this process, not itself.
Mobile App Design from Istanbul to the World
A design approach that knows the dynamics of the local market, produces at global standards.
Planning a Digital Project with the Right Budget and Design Approach
The design budget is not a cost, but the most direct investment in the success of the product.
Building a Strong Mobile App: Strategy, Experience and Development
A successful mobile product is born at the intersection of accurate strategy, user experience and professional product development.