When working with the design agency, it is not about getting a quick response alone. It is about understanding the need, writing down what job to deliver, and how to handle feedback. The beginning of project-based graphic design work with Kortex Digital Reklam Ajansı is about clarifying the need for the brand and the mediums to be used together.
Discovery and briefing: first the limit of the problem
The same questions are not required for a new logo, product packaging, or catalog. The common start is the target audience, message, current brand files, uses, and target date. A request such as "make it more modern" does not create a design criterion alone. For example, in the catalog, it is more tangible goals to make comparing products easier or to make the brand recognized at first glance in the social media series.
Concept 2: evaluate the reason for the design
The graphic designer transforms the priorities in the brief into a visual approach. The color, typography, placement, and visuals are looked at together to see what message it gives. At this stage, it is more efficient to evaluate the main direction instead of completing all the measurements. The approved approach is paired with the written scope to apply to which submissions; new demands are also planned.
3. Revised: in one list, clear feedback
Separate messages that contradict each other extend the process. It is useful for the sole responsible to combine opinions, specify what change is desired, and rank priorities. With the development of the selected design, it is not the same job to ask for a new concept. The revised stages and the impact of the scope change on the calendar are determined in the initial offer.
4. Delivery: prepare the file according to usage
The vectorial main file for the logo and the appropriate visual versions; the approved page layout and print ready for the catalog; the files can be planned in the dimensions set for social media. The delivery and use conditions of the source files, fonts and images used should also be clarified. It would not be right to give all projects the same format list without the need being talked about.
Is there pre-press preparation?
Preparation for printing in packaging, catalog and brochure design can be covered. Measure, cut line, overflow share, color expectation and output conditions are taken from the printer or manufacturer. Physical printing and production service are separate from the design cost. It should be decided from the beginning who will give the rehearsal and production approval.
How is the price and delivery time determined?
The page or visual number alone is not enough. The availability of content, the number of main designs, adaptations, evaluation stages and delivery formats affect the workload. Without this information, all projects are not promised a fixed day or a single price. The agreed calendar should also include when to provide the necessary content and approvals.
Brand creation, Packaging Design and catalog design Study their scope separately. Your job description the Contact Page You can share.
