March is a time when brands often send messages on social and environmental issues. Adding the name of a day to design is not an adequate idea of content. Sharing is more revealing than what the institution does or what reliable resource it offers the reader.

Important days selected for March

This list includes selected international days for the monthly content plan; it is not a full official holiday calendar. Add national days, variable date days, and campaign dates to the relevant year's plan as well.

  • March 8: International Women's Day
  • March 21: International Forest Day

Date source: List of United Nations international days.

What content can you produce this month?

In Women's Day content, a verifiable application can be described from the work environment; the approval of the people represented is obtained. If sharing about the product's raw material or packaging for Forest Day, the supply information and the limit of the claim are checked. Unmeasured environmental benefits are not converted into numbers.

Convert idea to publication plan

Add three fields to the design brief: verified information, the source that supports this information, and the step the reader can take. For example, for packaging description, product information first, then usage or parsing narration, the latest detailed information link can be prepared.

What should you check before the broadcast?

Evaluate the appropriateness of the message before linking a sales campaign to a sensitive day. It produces more consistent content to explain clearly what steps are being worked on, rather than a promise that is not available at the institution.

What to find in the content brief

Collect the target audience, single main message, the resource to be used, the visual need, the approval supervisor, and the target link in the same brief. If you can't connect the special day with the brand, you don't need to share to fill out the calendar. Leave room for regular product and service descriptions.

Let's connect the content to the brand's need.

Review the scope of the relevant service or Let's meet for your project.